I am a real estate agent in Santa Barbara. I am trying to brand myself...so far I have a website, so please use it for inspiration. I am pretty stuck into my name in the Trajan font as a logo with the Santa Barbara Real Estate below it. Though the site is basically black and white, I am a colorful person and Santa Barbara is a colorful place. To describe how I wish a business card would appear, is to describe what clothes I like: "understated, unique and expensive".
This is the marketing tool that I hand to every potential new client I meet. I would like it to be simple and effective, but again...represent understated, unique and expensive.
I also represent the cities of Carpinteria, Summerland, Montecito, Goleta and Hope Ranch. 6 cities in all are just a few miles apart. And, I usually have to show new buyers property in each of these areas until they know where they want to be. Even then, people flip flop because the cities are just so much a part of eachother and so close in proximity; each offering something different for sure. All that being said, I am not sure if I should list these cities or not somewhere on the card.
I also kind of like the idea of embossing or something. Doesn't have to be, just throwing that out there.
I am open to different colors of card to print on. Black or charcoal cards are fine, white is fine. Black or charcoal seems the most likely as it matches my website...I guess I am open to ideas, ya know?!
Also I am open to different card sizes, as long as they are not too large or too small.