6 reasons why a logo should cost more than your lunch

[robert777]

Hi

I enjoyed this, hope you do too.
Graphic Design Blog 6 Reasons Why a Logo Should Cost More than your Lunch

Cheers
Robert

[Coy]

great. and true. Something I'd print on the back of my business card. LOL
I tell someone my hourly rate or a set price from start to finish... then I have to explain why it costs so much, cause they have this employee that can do some drawings and is pretty good at photoshop... lol

In general I think most people underestimate what a graphic designer really does.

[robert777]

haha..true...if you are going to print that on your biz card you will end up with a brochure)...I know those kind of clientsbetter to stay away from them...

[jessei]

Very true! Indeed a logo is no piece of cake Spread the word please!

[krkw72]

Thanks for the link. Besides the article, the rest of the blog had lots of useful info. I've bookmarked it. It also had other links to even more stuff that I enjoyed...

[sacredgeometry]

those are reasons why logos do cost more than your lunch generally speaking of course.

[designumber18]

Most "clients" who don't understand why a logo is so costly either A) is starting a business that will surely fail; or B) is working with such a small budget that it's probably not worth most designers' time.

Either way, I do my best to explain why a logo is the cornerstone of their budding business, and leads to the direction of all aspects of their branding/marketing... if they still balk, I say "thank you very much" and walk away. I assume they then either go to a website where amateurs post threads like "Will do ur logo 4 only $5!!!", or call their nephew who's taking Digital Art 1 in high school to help em out.

[Chung Dha]

However if they give you zip but expect to give you more clients and redirect people to you and they are big and got a big network then you could reconsider.

[Deathdart]

I wish all my clients would go through links like these before contacting me. I've added this to my signature to educate as many people as possible now, thanks!

[garf03]

amen to that XD

word by word is more true than the bible xDDD