Solid Detergent Newsletter - $250 - Dec. 1

[nevadabadgirl]

Forum Username: afeig324

Company Details: Detergent Manufacturer

Type Of Contest: Print Design

Contest Title: Solid Detergent Newsletter

Contest Deadline: Dec. 1, 2009

Prize Amount: $250

Colors To Be Used: Any

Need a newsletter sent out for 2010 NYC Bar show. Our product called "Soap Buddy" is a 16oz solid detergent used behind the bar to clean barware. Some key benefits: --leaves glasses spotless and sparkling without drying --does not require any dispensers or installations --uses a disposable, PATENTED dispenser that never needs servicing --Lasts longer than 2 gallons of liquid detergent.

[Coy]

will this be a one time newsletter directly used for the Bar show? or will it be reused as a monthly/bi-monthly/quartly/bi-annual type of newsletter?
this way we can either design it as a template and you add wording or design it as a flyer to be passed out.

Are there any images you'd like used? like say the product or the product lable and your logo? Could we get a link to these if so?

Media fire is a file hosting site that you can upload AI, ESP, pdf type files as well as jpg, bmp and so forth.

[afeig324]

As of now, this will be a one time use newsletter. check out the website Page Title for our logo. This product is a solid detergent that is incased in a clear 16oz spice jar. It has a citrus fragrence. To see how it works, check out Backbar Slideshow page. This website was done 10 years ago, so excuse the crudity! If you need any other info about the product, just let me know. Thanks!!

[Coy]

It'll be used more as a flyer then it sounds like. something along the lines of this? Would you like it to be 8.5X11 (standard sheet of paper) or something smaller?
So I'm working on some ideas but having some issues with the wording you'd like to use.
I can make my own concepts of what you might be trying to convey to (im guessing) potential customers but your product information flyer(newsletter) really should state exactly what you want it to since your most familiar with it.

Thanks

[afeig324]

The key benefits are listed in the original posting. I definately want that highlighted. The other wording could include applications. It can be used to clean, Pots & Pans, Glassware, Flatware, Countertops, Stovetops, Floors, Walls, Garbage Cans, Vinyl Siding, Windows, even Car Washing (won’t fade paint).

The space available is probably more like half sheet of paper (8.5" x 5.5").

This will be included in a newsletter from the Trade Show organization that includes other exhibitors' products. Therefore, the wording needs to be brief, highlighting its applications and benefits. Sort of like a teaser to what they can expect to see at the show.

The design should get people excited about our company and our product without going into too much verbal description.

I hope that helps answer some questions.

Thanks

[Coy]

That does help. I'll be working up some ideas the next few days, hoping to have something sooner than later.

just one sided correct.

[afeig324]

yes, one sided

[Coy]

sorry one last thing. Is there any chance of us getting a vector (AI, EPS) or even a pdf of the logo? Thanks just want you to have something workable from the start.

[afeig324]

i do have an illustrator file. how do i upload it to this site?

[Coy]

Id suggest using Mediafire I linked above (my first post) It's free and will host any file types. Then just copy and past the link here.

[afeig324]

I hope this worked...

SoapBuddy_Logo.ai

[Coy]

worked Great. THANKS

[Coy]

http://i369.photobucket.com/albums/o.../SoapBuddy.jpg

[afeig324]

I like where you are headed, but here are some suggestions:

Rather than surrounded by clouds, the product should be surrounded by soap bubbles.

There should be water flowing into the center hole of the product from a faucet and the soap bubbles are generated from the hole to create the surrounding bubbles.

The main benefit that should be emphesized is the "lasts longer than 2 gallons of liquid". It should be bigger and more free form than the other benefits.

The applications cannot be easily read using that color in with that background. Also, is there any way to display so that it looks less like a disclaimer but does not outshine the benefits?

[afeig324]

take a look at this page. again excuse the crudity, but this was designed before flash. Adventures of SoapMan

This shows somewhat of an animated flow of water into the product. Obviously, this wont be animated, but hopefully it gives you an idea of how to draw the product.

It think the product needs to be bigger and more substantial.

[Coy]

Will get on some revisions and rework my bubbles to look less like clouds. LOL.

Is there a limit on printing?

[Coy]

Revision. Tryed to get it done before going home for the day.
http://i369.photobucket.com/albums/o...SoapBuddy2.jpg

[jesse101]

I'm in, I will post something soon.

[afeig324]

Revision. Tryed to get it done before going home for the day.
http://i369.photobucket.com/albums/o...SoapBuddy2.jpg

Much better with the bubbles! Can you try to make it look like the bubbles are spilling over from the smaller outer holes (without masking the product too much)?

Also, maybe it would be better to list the applications in more of a bullet form on either side of the product.

Don't use all caps for "disposable, patented". I like the format you use for the other benefits.

Can you make the product bigger?

[afeig324]

I'm in, I will post something soon.

Look forward to seeing your approach, Jesse!