Project description
As part of our re-branding (with new name of "RedShift") we want to get a new logo.
Our Strapline is: "Insight to Execution".
Redshift is a outcome-focused IT Infrastructure consultancy. We’re 100% independence (no vendor ties) and have a straightforward approach to solving customer problems.
We have extensive experience of defining and delivering complex technical projects to some of the world’s largest companies. We focus squarely on the client side of the problem, collaborating with them to remove complexity and helping them to realise the benefits of their IT projects more quickly. We’re fast, we act quickly and deliver return on investment in weeks, not months. We’re fun to work with (we don't take ourselves seriously but take the work seriously). We’re honest and trustworthy and we always communicate in clear simple language. We’re 100% focused on the customer business case and we make sure that there is sound justification for engaging with us.
Our approach is genuinely different.
We use an 80:20 rule to justify our decision making. This means we don’t waste valuable time and money endlessly deliberating issues. We make an informed decision and act decisively. This is what enables us to get in and make a difference quickly. We get our clients to see the big picture. We’re 100% transparent about what we do and we like our customers to clearly understand the project. That’s why we communicate using pictures & A0 infographics, it enables us to provide them with a bird’s eye view of what we’re doing to transform their business
We need a versatile logo that can be used in a variety of sizes and against different coloured backgrounds.
Look and feel of the project
| Minimal |
|
Complex |
| Modern |
|
Classic |
| Playful |
|
Serious |
| Loud |
|
Subtle |
| Luxury |
|
Budget |
Logo will be used on
Colors
