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Why the Brand Failed and How to Prevent It

Does this sound familiar? You’re working on a brand revamp, then all of a sudden things just start heading south without a hope of redemption. Or even worse, the brand you’ve been trying desperately to rework has been in a downward spiral for years, and is finally edging the...

What to Do When a Client Backs Out

We’ve all been there: you’ve been working on a design project for a while now, and then without any warning, your client calls or emails to tell you they’re backing out of the project. They may have very good reasons for doing so, but it doesn’t make you or...

Breaking the Pride Factor and Becoming a Better Designer

In the graphic design business, it seems like ego drives a designer more often than completed (and talented) work does. In fact, we don’t know a designer alive that doesn’t think pretty highly of themselves—ourselves included. However, if you aren’t careful, all of this self-esteem can get right in...

Quick Tips to Improve Your eCommerce Site Sales

Sure, your eCommerce site may have the coolest website design since sliced bread, but if you don’t have the strategies in place to keep the customer coming back, your sales lacking. In fact, if you aren’t regularly working to improve the existing content of your eCommerce site, you may...

Knowing When To Code Your Own Web Design

When it comes to graphic designers, we tend to think we know it all. What we mean is, graphic designers have a tendency to think they’re on top of everything, and can create just about piece of computer-oriented media out there. However, the truth is a bit farther from...

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