逗爱纪

Contest Holder: jerryzhou926

08/22/17

Expired

Prize

$475

Entries

61
Expired left

Project description

Background:

The thing we need to design is the TITLE of a comedy show.

As you can see, the three letters are in Chinese.

This is a Chinese comedy, telling the story of three best friends, one has a family life, a wife and a daughter, one has committed relationship with his girlfriend, and one is always single (a playboy). They hung out every day talk about (or to say to complaint) their girls and give advices to each other, but normally, their advices can only make things worse.

One key theme of this show is about the love-hate relationship between male and female. Men always think they are cleverer than women, but their so-called “wits”is always seen through by women. 

"Men. It's funny that we love them" (female voice)

“Men. It's funny that you love us"(male voice)

The main concept of the story is to demonstrate the behavioral differences between men and women in a comical way.

Another thing important is that our whole story happens in the most fashion city of China – Shanghai, so every elements needs to be fashionable and trendy and international, including the TITLE.

The respective English meaning of the three Chinese letters are as below:

means tease, amuse, make somebody feels having fun

means love

means documents

 

 

Main targeted audience:

People from 25-35 years old, having a family or in a stable relationship.

 

 

Sytle: comical, modern, fashion, loving, bright, lively

 

Requirementssimple but attractive, self-explanatory, because the Drama audience may not be too “intelligent”, so the design of the TITLE need to be direct, showing the humorous elements at the first sight, and is easy to be spread and accepted.


Avoid:

dark humor, too complicated or too much color. 


!!!Last but not least, you don't have to understand Chinese, think about the Chinese letters just as a picture. Modify the letter/picture into the way you love with love. 

Read full brief

Comments

  • Sir I focused on text only because the time is too low for me. If u make me winner I can make it more better as you wanted. Addid more elements can be done if you selected me as winner. For now Please look at the font only #58
  • Sir I focused on text only because the time is too low for me. If u make me winner I can make it more better as you wanted. Addid more elements can be done if you selected me as winner. For now Please look at the font only #57
  • Sir I focused on text only because the time is too low for me. If u make me winner I can make it more better as you wanted. Addid more elements can be done if you selected me as winner. For now Please look at the font only #56
  • Sir I focused on text only because the time is too low for me. If u make me winner I can make it more better as you wanted. Addid more elements can be done if you selected me as winner. For now Please look at the font only #55
  • Sir I focused on text only because the time is too low for me. If u make me winner I can make it more better as you wanted. Addid more elements can be done if you selected me as winner. For now Please look at the font only #54
  • Hi @jerryzhou926
    Please find my entries #42, #43, #44, feedback greatly appreciated
    Regards
    SJK
  • please,hope your like #35
  • @jerryzhou926 feedback plz #30
  • feedback please #28
  • @jerryzhou926 plz feedback #26
  • Thank you all the designers, appreciated your work again. Here are some tips about my logo design. I just upload some pictures of the Chinese letter design, as you can see, you may more focus on the shape of the Chinese letter, make it different. Just put a icon on the letter, doesn't make it better.
  • first, thank you for your work. The logo is not what I want, I suggest you more focus on the letter, not just put a icon on the letter. I will update my brief again. Pls check it, thanks. #4
  • Dear @jerryzhou926 ,
    Please check my design and give me feedback
    Thanks #4