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Don’t Just Stand There – Bust a Move and Create a Wicked Logo for an Innovative Research Network!
designed by karlsav
We want to establish an identity for our research Network. Great opportunity to use your imagination and showcase your mad skills! Ideally, our logo will be contemporary, original, professional yet fun, fairly simple, easily recognizable, inviting and inspiring; we want it to convey the message of solar energy along with the fact that we are a Canadian network. We want people who see it to think “what a cool logo, I would like to find out more about PVIN, and become a part of this”. We want you to unleash your creativity with this one… Update 08.12.2011. We would like to explore two concepts further at this point:Concept 1: We Get The Sun - Please look at our attached original concept sample (which our stakeholders indicated ‘we can do better’) and work from this. The reason we are still considering this is because of its scientific feel which our students really like. The essential elements are the logo, and Photovoltaic Innovation Network. The other elements we’d like to see (but also be able to easily remove if they don’t work for us/the space) are We get the Sun (tag line), the Canadian element (please don’t use an obvious red maple leaf – try something more clever), and the PVIN acronym. We would like to try the colours orange/yellow and a darker blue for the solar panels (instead of purple). Grey can also be used for part of the text if it works. Use an appealing colour combination please. Also an appealing font that is cleverly arranged. Consider a 3D approach to give this concept more depth and to look professional – this could be what is missing. You can also consider an alternate shape, if something might work better than a square.Concept 2: Solar Makes Sense - We would like to take a Canadian penny and put it in the middle of the sun. This time you should use the Canadian maple leaf and Canada (which appear on our penny) (don’t put in the year, initials or other wording as there won’t be room/we won’t be able to read it). Solar cells can also be cleverly incorporated into the overall logo design. The essential elements are the logo and Photovoltaic Innovation Network. The other element we’d like to see (but also be able to easily remove if it doesn't work for us/the space) is Solar Makes Sense (new tag line). (do not bother with the PVIN acronym this time for this concept). We would like to try the colours orange/yellow and a darker blue for the solar panels (instead of purple). Grey can also be used for part of the text if it works. Use an appealing colour combination please. Also an appealing font that is cleverly arranged. Consider a 3D approach to give this concept more depth and to look professional.In addition to a traditional logo to put on our website and our printed documents...we also need a favicon for web url and a squared logo for potential app store or android market, so please keep this in mind. Where will this design appear? The logo will be used to brand PVIN everywhere including our website, stationary (letterhead, business cards…), scientific posters, PowerPoint presentations, Board reports, YouTube Channel television ….you name it, we will use it there. Please feel free to ask any questions if you need more direction. Can’t wait to see what you come up with for this round!