Logo Design and Branding

Great design!

$295 paid

162 custom designs

63 pre-qualified designers.

Learn more about Logo Design Contest

Winning design #29 by days, Logo Design for Logo Design and Branding Contest
Gold Medal

designed by days

Project description

Design a logo for our Mobile Payments platform; C.R.E.A.M. (Currency Rules Everything Around Mobile)
Branding elements we can use for our website or others
Logo to be two parts, one including C.R.E.A.M. letters, the other to be an illustrative meaning of C.R.E.A.M.

We would like our logo and branding elements to be illustrative of today's urban market and pop culture related connotation of the acronym C.R.E.A.M. ("Cash Rules Everything Around Me") popularized in a famous hip hop song by Wu Tang Clan.

CREAM should be legible but the overall visual statement should contain the elements of abstract representations of "being mobile" (mobile phone, mobile -"on the go") and "money" (currency, cash, stacks of money, transferring money, paying with your phone, engaging someone else with a phone payment, social payments, global payments, social currency, mulah, Young money, paper or lack there of).

Cash Rules Everything Around Me

Comes from the hit "C.R.E.A.M." by the infamous Wu-Tang Clan. The song sent the message that selling drugs is the wrong way to make a living or to make money in general. It leads to a painful life and deppression that certain members of wu-tang have experienced for themselves. They only strived for money but it lead them down the wrong path.

Later in the song, it says that hard work will help you overcome all the fucked up things in the world. Money is messed up and some people do messed up things to get it, but you have to live with it. That's the message they tried to present.
"Cash, Rules, Everything, Around, Me
C.R.E.A.M.
Get the money
Dollar, dollar bill y'all"
-Wu-Tang Clan

Read full brief

Comments

  • CREAM should be legible but the overall visual statement should contain the elements of abstract representations of "being mobile" (mobile phone, mobile -"on the go") and "money" (currency, cash, stacks of money, transferring money, paying with your phone, engaging someone else with a phone payment, social payments, global payments, social currency, mulah, Young money, paper or lack there of).
  • Oppzz.. entry # 32 has a typographical error i forgot 2 put the Y in the word "everything" pls just ignore the design.. thanks
  • Dear Contest Holder This is my proposition for you. I hope you like it. Im looking for feedback;) greetings
  • backgrounds not allowed infraction for http://www.designcontest.com/logo-design/logo-design-and-branding/entry/19/report
  • Thank you for your kind words. I toned down the look on this one, modified the color scheme, and kept the basic concept intact. Let me know what you think.
  • Damn.. this is really hot.. we like this, but just slight TOO Urban.. but wow. serious talent here.
  • too retro.. but work on it.. maybe make it more "modern"
  • feels too "radio" like or old school.. a little too retro...
  • too blingsayyyyyyyy.
  • needs more mobile feeling
  • not bad... but still feels "too blingy".. maybe play with colors?
  • too much bling.. maybe play with colors?
  • too much bling on this.. maybe play with colors and theme?
  • i like this one also.. its hard to verbalize, but would like to see revised idea if possible... maybe play with the letters/mobile theme?
  • better, but a little "too much bling".. we look at #19.. that feels good, but still needs some work
  • same as before.. pls focus on mobile and urban
  • moving away from the pie/milk/cream connotation. pls focus on "mobile" and Urban illustrations
  • Maybe play with the C and R and look at outlining the letters vs not?
  • Getting much better...
  • multiple designs are not allowed for this contest. Only one per entry. http://www.designcontest.com/logo-design/logo-design-and-branding/entry/7/