Schuetze & McGaha, P.C. 2nd design

The artist for this contest was great to work with and came up with a unique and easy to remember logo for the portion of our law firm we are working on promoting. This was an easy to use process.

das1

$275 paid

12 custom designs

9 pre-qualified designers.

Learn more about Logo Design Contest

Winning design #1 by ZeleniZub, Logo Design for Schuetze & McGaha, P.C. 2nd design Contest
Gold Medal

designed by ZeleniZub

Project description

We have another design contest running right now for a general logo for our law firm, but we want a second logo to emphasize a particular part of our business. We are a law firm in Las Vegas with five attorneys. We have over twenty years experience in personal injury cases. We have always represented both sides, meaning insurance companies and injured people, but for the last twenty plus years, we have primarily focused on representing the insurance company side. We have now shifted our focus and we are primarily representing injured people. We are looking for a logo that emphasizes our personal injury practice representing motorcycle riders. We are unique in this arena because not only are we Martindale Hubbell "AV" rated, but I personally am a licensed road racer. I grew up in Las Vegas and have always ridden since I was a little kid. Because of this, I have many ties to the road riding community, racing community and motorcycle based business community. I am a founding member of a local motorcycle safety organization that is supported by both the local police department and the highway patrol, among many others. Our law firm name is hard to remember and hard to say. I want something easy to remember and easy to say, that talks directly to the motorcycle community. We sponsor some local road racers as well. We sponsor local track days. We have a lot of experience representing injured riders and know the reconstruction side of this better than anyone else in town, period. There is another similar attorney in So Cal who has "Bike 911". I love the idea but I don't love his logo. There is a national co-op of motorcycle attorneys that use "Law Tiger". I don't like the logo at all, but I realize its easy to remember and suggests they are aggressive. I want to emphasize that we are knowledgeable and aggressive, but not make a cartoon out of ourselves. I want something that is respectful to both us and the riding community, both sportbike and cruiser types alike if possible. I had thought about activities that would resonate with riders, stuff like wrenching, riding, respect, stuff like that. I hope this is enough to get started.

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Comments

  • Hello, I was wondering how does this look to you? Any guidance would be most welcome. Tnx
    • |--|

      ZeleniZub {*wrote*}:
      Hello, I was wondering how does this look to you? Any guidance would be most welcome. Tnx
      |--| I just saw it and I really like that name and design. I know I did not give much guidance in terms of the design but I think your design would be really easy to tweek. In terms of colors, could you make it more colorful, more like a sport bike if that makes sense? And I wonder if there is more generic bike that would not turn off one group of riders or another. As a racer, I am really drawn to the sport bikes, but harley and cruiser riders tend to not like those type of bikes, and vice versa. Overall, I really like what you came up with. Does this help?

    • Maybe a better way to say it would be to say a "stylized" motorcycle design. For an example, I (along with several motorcycle dealerships and other businesses) am one of the founders of a group called Motorcycle Awareness and Rider Safety (MARS). We have a Facebook page by that name. Our profile picture is a great example of a stylized bike. Also, there is a post for our 1st annual BBQ, and that flyer has another example on it. I don't own either of those, they are owned by the BMW motorcycle dealership and another guy that is invovled, but that is an idea of a stylized bike. Maybe that is more helpful? That sort of stylized idea might work good with your original idea?

    • I like the stylized bikes on the new design and I like the original lay out with that tire track at the bottom, I thought that was really cool. How about a little color, maybe some red or blue in there somewhere and incorporating one or both of the stylized bikes into the original lay out with that tire track?? I really do like what youve come up with.

    • |--|

      das1 {*wrote*}:
      I like the stylized bikes on the new design and I like the original lay out with that tire track at the bottom, I thought that was really cool. How about a little color, maybe some red or blue in there somewhere and incorporating one or both of the stylized bikes into the original lay out with that tire track?? I really do like what youve come up with.
      |--| We are geting somwhere, yes. If you have more specific ideas please let me know.

    • I like the layout and design of the original one the best, I think. Can you play with the color and bike design on that? I really like the tire mark across the bottom too.

    • Hello, I can play with the original design but I can't upload more work due to my upload limit.

    • I didnt know there was a limit. So if we pick that one, we can tweek it afterwards, right?

    • |--|

      das1 {*wrote*}:
      I didnt know there was a limit. So if we pick that one, we can tweek it afterwards, right?
      |--| Of course. I'm ready to tweak it until you're satisfied.

  • Hi, Take a look at my design please #6, any changes to be made? What colors do you like to be used? and the NAME? Thank you!
  • Okay, we met and as a group we have decided that we like this design, but we need to tweak it a little bit to finalize it. That is fine, correct? This is our first time using this design contest and I am just not sure how it works. We may want to make a more generic bike profile, maybe more of a standard bike, and add some wording to the logo. Cool?