Jump to content

  • Free consultations and support
  • Chat icoLive chatClick Here for Live Chat
  • Call ico 1888-906-1888
    Phone support: Open

    Ready for your call :)

    Our business hours:

    Mon — Fri, 2am — 8pm (EST)

    US & EU support teams

    Phone support: Closed

    We are back in: 1h 20m

    Our business hours:

    Mon — Fri, 2am — 8pm (EST)

    US & EU support teams

Designing a logotype - article

  • Please log in to reply

#1 pentool


    Elite Designer

  • Designer
  • 264 posts

Posted 09 March 2005 - 10:00 AM

I found this article about logotypes. I thought it's good, so I pin this here.

A logotype is an expression of the essential substance of a particular company, institution, or organisation, of an idea, a special occasion, or a product. Logos are visual signs, and their form comes from the object they depict or from related associations. Geometric or natural forms can inspire logotype designs. For example, the environment could be symbolised by a stylised leaf. Other sources are scientific symbols, heraldic forms, or visual representations of the word in question. The locality of a subject might be important enough to be pictured. Purely naturalistic forms, however, are rarely effective.

The full version of the article can be foundhere

Oh, and if you're into typography check out this kool site: www.typeractive.com

(Each letter moves differently!)

#2 Blake


    Elite Designer

  • Designer
  • 54 posts

Posted 09 March 2005 - 10:12 PM

Thanks for the article pentool! It looks interesting :)
Haven't read it yet, but I will soon.

0 user(s) are reading this topic

0 members, 0 guests, 0 anonymous users