r-EBAY-NEW-LOGO-large570.jpg 15.34KB
324 downloadsHey fellows,
From now on eBay has new logo.
What do you think?
Regards,
--
jjy
New logo for eBAY .. What do you think?
r-EBAY-NEW-LOGO-large570.jpg 15.34KB
324 downloadsHey fellows,From now...
ebay logo revamp
&nsbp;
#3
PaintedPony
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- Designer
- 1376 posts
Guru
Posted 18 October 2012 - 02:30 AM
I logged onto eBay a couple days ago after not being on there for awhile, and I immediately thought "Am I in the right place?" LOL! And then I realized they must have rebranded. I'm a big fan of clean and simple and that is what they did.
#5
ardyanix
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- Designer
- 5 posts
Junior Member
Posted 26 October 2012 - 06:56 PM
I like the new one. But I don't think that they should include trademark symbol at the end of the logo. Who doesn't recognize ebay? yet, the tiny TM text would rather seen like a trash pixel for me 
(I use 14inch laptop for daily work)
Moreover, TM writings isn't appropriate according to copyright rule, they should be bold and capitalized.
(I use 14inch laptop for daily work)Moreover, TM writings isn't appropriate according to copyright rule, they should be bold and capitalized.
#7
carldacosta
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- Designer
- 12 posts
Junior Member
Posted 03 November 2012 - 04:05 PM
Although the previous logo looked very dated - it had more character! This new, clean, simple logo (which could be made in MS Word) might be a bit more modern... but they lost that charm the old one had!
Edited by carldacosta, 03 November 2012 - 04:08 PM.
#13
PeachyKeenWeb
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- Designer
- 32 posts
Member
Posted 21 December 2012 - 07:38 PM
I think it suits eBay's re-branding purpose. eBay's aim with the new logo is to complement the cleaner, more contemporary feel of the website in their effort to become a little more upscale. The old logo with the random placement of the letters brought to mind a jumbled mess -- like browsing some old flea market full of random second-hand stuff. The new logo is streamlined and cleaner but still recognizable as eBay -- it conveys a calmer, upscale, more organized approach to selling online. If eBay had totally revamped the logo into something radically different, they would have lost their brand recognition. Those multicolored letters are synonymous with eBay -- even in a blur, when you see that color pattern, you think eBay. Although it's not the most imaginative logo, I think it is the best approach they could have taken to represent their desire to be perceived as a "global marketplace" rather than just an online junk-seller. I never cared for the first incarnation of the logo, but eBay is doing the best with what they have.
#18
furmanartweb
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- Designer
- 3 posts
Junior Member
Posted 04 April 2013 - 07:51 PM
I personally think that the old one came across more playful and less business like, but as a former eBay seller I can also say that they became considerably more business oriented and less "garage sale" related. Because of this perhaps they made the right choice?
Also tagged with one or more of these keywords: ebay, logo, revamp
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