What's the tip to win a contest logo?
Posted 17 December 2013 - 06:00 AM
Get inside their head, not the client head but the client's market head. Consider it as your own business. You know all of this are research work and time consuming at first but then you will have your own recipe book for specific business. As you know the client business anywhere are repeating around. Technology, real estate, finance, sports, etc.
Second is overused design (v people, swoosh, circling element, roof, etc), half of logo market is business people who have no idea about logo/graphic design, there is no such thing of overused design for this segment. the point is no need to be creative because its going to be wasted, just go straight to use your version of these overused design if the client fall in this category.
Posted 02 June 2014 - 05:50 PM
Also, pick contests that you will have fun with because chances are you'll be happier with the work you put into it whether or not you win!
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