LYFE Fuel

DRGO did an amazing job on this project. He was very responsive in his communication and was very quick to implement our requests into the design. I recommend DRGO to others without hesitation.

$257 paid

21 custom designs

32 pre-qualified designers.

Learn more about Label Design Contest

Winning design #21 by DRGO, Label Design for LYFE Fuel Contest
Gold Medal

designed by DRGO

Project description

We are launching our flagship plant-based meal replacement product and are in need of a label design.  We want the design to be simple yet highlight all the differentiating factors/ingredients of our product.  The label will wrap around a plastic jar (image attached).  


The max dimensions for label are:

H: 2-1/8” W: 14-1/2”


The claims we will have are non-GMO, vegan, soy-free, dairy-free, gluten-free, and nothing artificial.

My thoughts were to possibly have the image of a tree on the center (maybe like the Y in our attached logo) with all the different leaves in a different color to represent what all is included in the product (contains: antioxidants, protein, omega 3, fiber, CoQ10, Vitamins & Minerals, etc.).  Under the nutrition facts label, we could have a separate image of those colored leaves which show what each represents, for example pink leaf = 2.6 billion probiotics, blue leaf = 18g of protein, etc.  The ingredients we would like to highlight are as follows:

Protein: 18g 
Calories: 100
Fiber: 2g
PRE & Probiotics: 2.4 Billion CFU
Antioxidants
Fruits & Vegetables: xx Servings
CoQ10
Omega 3's
Vitamins & Minerals: 50% Daily Value
Vitamin D3: 700IU
Vitamin K2: 800mcg
Vitamin B12: 500mcg
Digestive Enzymes


See Vega One as an example

I want to be sure to keep it very clean and not cluttered, while also highlighting the most important characteristics that it contains.

We will also want to keep imaging of packaging similar as we look to add additional products.


This will be going on a white background with all light coloring to bring out the plant-based all natural concept.

As far as the name of the product itself, I want it to be:
                  All-in-One
        Daily Essentials Shake

The "All-in-One" may be in smaller font above Daily Essentials Shake

It will come in two flavors: chocolate and vanilla.  We will need a label for each.

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