Animal Welfare Approved

Thank you!


$275 paid

117 custom designs

pre-qualified designers

Learn more about Logo Design Contest

Winning design #108 by jackhox, Logo Design for Animal Welfare Approved Contest
Gold Medal

designed by jackhox

Project description

Seeking new logo/brand re-fresh for industry-leading farm certification program and food label, Animal Welfare Approved. AWA is the only food label in the marketplace that ensures pasture- and range-based management, responsible use of antibiotics, environmentally sustainable practices and family farming. This logo will be used on Certified AWA meat, dairy and eggs. See

 Design notes: 

  • Positive, inviting, clean, pastoral, holistic, human-animal-earth connection, stewardship

  • NO ANIMALS OR ANIMAL SILHOUETTES. We certify over 12 different animals and don't want to include all (or exclude some) so are omitting any animal imagery. 

  • OK to use other agricultural imagery to imply animal production - fencing, barns, etc. See images of livestock fencing in attachments (different than other fencing)

  • This logo should be a COMPLETE DEPARTURE from the former logo, attached. We're excited to see some fresh ideas, so have fun and go wild!

  • AWA is a program of A Greener World (AGW). AGW offers 2 other certifications in our growing family of trusted certifications, Certified Grassfed by AGW and Certified Non-GMO by AGW, below (see for reference)

  • Colors below are just suggestions, feel free to use others

  • Logos we like attached for reference, also see these links: 1) and 2)

Thanks so much,
A Greener World

Read full brief