APL AND WIN

Thank for the fast and uncomplicated transaction. Please share your contact details with me, we would very much like to get back to you soon with more work :-) Best regards and thanks!

ds1

$875 paid

327 custom designs

112 pre-qualified designers.

Learn more about Logo Design Contest

Winning design #95 by savina, Logo Design for APL AND WIN Contest
Gold Medal

designed by savina

Project description

Dear Designers and Marketing-Guys,


we are "APL AND WIN" - a germany retail chain in the premium sector. We consult and sell Apple products (the full product range, premium reseller), High-End-Ultrabooks and Premium-Headphones. Furthermore we do computer, smartphone and tablet repairs and services, which is also an important point of our business and sets us apart from other retail stores. Our Pricing and our Products are luxury goods and the store is also located in a more expensive part of the city, this will be the target-group we want to attract with this logo. In one sentence: We see us as THE retailer and service-partner for digital lifestyle products - Premium Sales & Services!.

The company name means this:
APL = apple products
AND = android products
WIN = windows products
Attached you will find a example for the letter-style, you are free to create own examples but this one we already like very much. But this is just one part of the logo, we need a icon/symbol/sign above, next to, or under the letters. We added a few example pictures from some stock-sites to show what we like - please check them first.

Our company colors are as followed, here you can also mix in your custom color-set - we are always welcome for new ideas:
SILVER: #dddfe0
GREY: #abaeb1
GOLD: #e3d0ba
ROSE: #edccbd

It is important that the logo stand on a RAL7016-colored background (CMYK 60 30 30 80) because the building will be painted with white and RAL7016.

In general you are free to throw in your own ideas and be as creative as possible - but please keep focused on the targets :)

Of course there will be a lot of follow-up designing if we have chosen the logo, so it would be great if you are also interested in a long-time business partnership.

Please feel free to contact us anytime if you have questions or anything else.

Thank you very much in advance and
best regards from rainy germany
David


Read full brief

Comments

  • ds1
    Dear Savina, sorry for the delayed answer and the bad rated feedback in the first place. All our employees have now reviewed a small choice of designs and we are happy to announce that you are the winner :-) Thank you very much for your work and also your creativity. Congratulations! #95
  • ds1
    To the viewer, it is difficult to concentrate on the essentials. Less is more and more impressive
    • @ds1 guide me more obvious may be ,,,

  • ds1
    To the viewer, it is difficult to concentrate on the essentials. Less is more and more impressive
  • ds1
    like the other one similar logo, das this one reflect the relationship between with our business focus. It reflects neither the orientation of our company nor the scope of our portfolio.
    • About #176, @ds1 Let me kindly disagree with you... I show the 3 different operative systems and phone/tablet layouts with a very minimalistic approach, but the elements show that the business it's a bout those products and that they're interconnected... wish you a great weekend and I eagerly wish I can update any suggestion you may like to make to improve any of my entries under your idea :-) Mesquita

  • ds1
    The graphics are not particularly meaningful and acts old-fashioned
  • ds1
    To the viewer it is difficult to imagine the idea behind this logo. The design reflects neither the orientation of our company nor the scope of our portfolio.
  • ds1
    To the viewer it is difficult to imagine the idea behind this logo. The design reflects neither the orientation of our company nor the scope of our portfolio.
  • ds1
    The design specifications were not implemented accordingly to the briefing. The image and the text are too compact.
  • ds1
    The design of the logo is not suitable for the described target group. There is a great danger that it will be perceived by the target group as too conservative and old-fashioned.
  • ds1
    At this one are the image and the text too compact. To the viewer, it is difficult to concentrate on the essentials.
  • ds1
    The image and the text are too compact. To the viewer, it is difficult to concentrate on the essentials.
  • ds1
    The image and the text are too compact. To the viewer, it is difficult to concentrate on the essentials.
  • ds1
    Like at some others of your proposal, the design reflects neither the orientation of our company nor the scope of our portfolio. The relationship between this logo and our business focus can't be recognized.
  • ds1
    Like at some others of your proposal, the design reflects neither the orientation of our company nor the scope of our portfolio. The relationship between this logo and our business focus can't be recognized.
  • ds1
    The design reflects neither the orientation of our company nor the scope of our portfolio. The relationship between this logo and our business focus can't be recognized.
  • ds1
    The relationship between the logo and our business strategy is not clear. The design reflects neither the orientation of our company nor the scope of our portfolio.
  • ds1
    For the viewer it is dificult to recognize the relationship between the logo and our business. It is not suitable for the described target group.
  • ds1
    I can`t see the relationship between this logo and our business focus. It reflects neither the orientation of our company nor the scope of our portfolio.
  • ds1
    One similar logo more, that dasn't transport our common idea. The design reflects neither the orientation of our company nor the scope of our portfolio.
  • ds1
    another one similar logo with small changes das not transport our common idea. The design of the logo reflects neither the orientation of our company nor the scope of our portfolio. To the viewer, it is difficult to imagine the idea behind this logo.