Barker Wentworth

A good result.

$350 paid

46 custom designs

11 pre-qualified designers.

Learn more about Logo Design Contest

Winning design #38 by relz2011, Logo Design for Barker Wentworth Contest
Gold Medal

designed by relz2011

Project description

Barker Wentworth is a high end boutique advisory firm. We are looking to refresh our brand.

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Comments

  • Tell me what you think of my new design, thank you very much in advance.
    • Much stronger. Keep going in that direction.

  • Maybe a little too feminine and reminds me of a hair salon. I would interested to see what you can do to give it a more Wall Street feel.
    • Ok, I think I can do a good job on the subject. The idea is that the logo has an exclusive look and to avoid commonly used fonts. I think that the final version will be much better than existing ones.

  • Nice work on the graphic. Perhaps have a play with the font and the footprint.
  • Quite like the logo. Maybe try resolving the inconsistency between the logo in lower case and the words in uppercase.
  • Thanks for this entry, however it feels a bit too like a wine label. Please keep trying.
  • The font is great. Please try some variations without any text below Barker Wentworth.
  • Hi CH, please check my entry #23.hope you like it.thanks
  • Thanks, however I feel this version is less consistent with the main brand font. Perhaps try a variant using a similar look to the font you have used for Barker Wentworth.
  • Please keep working up variants of this design. Consider a logo that has a clearly distinct B and W.
  • The hand drawn nature of this logo strikes a chord with how BW delivers it's advice. We often workshop the concept or constraints on a whiteboard, so in its rawest form our advice is usually hand drawn and depicted in a graphic whereby we distill the topic down to a single item.
  • This is probably the best so far. The feedback this end is that if the BW in the circle is used in isolation it needs to be clear enough that it is a B and a W. Can you please remove the High end boutique advisory and replace it by a line. I like the little decals, so they could probably stay or form part of the line. the line probably needs to feel hand drawn or calligraphic to fit with the font and the circle. Once you've done that please also try one using the B and W from the font you have used for Barker Wentworth. Thanks in advance.
  • Also try without the high end boutique advisory line
  • This is heading the right direction. Please try with the circle around the BW as with previous versions.
  • Showing the same fonts of B and W inside the logo from entry #32 to #38....
  • the fact that the B and the W are clearly identifiable as part of the circle logo puts this entry near the top. Please work up some variations to the font in both the circle logo and the Barker Wentworth
  • the decal in the middle of the line carries a feminine. I think the brand needs to be masculine. please try another variation or a plain line
  • See the updates from entry #45 to entry #46. thank you.
  • Thankyou, but I was hoping for a more balanced B not just inverting it. Also can you make sure that all B's are the same (e.g. in the circle and as part of Barker)
  • Nice one! can you tweak the B so that the bottom loop is larger and makes the B look less like a P? also try a version with the BW inside the circle slightly larger, maybe even overlapping the circle a little bit? thanks
    • |--|

      wcullinan {*wrote*}:
      Nice one! can you tweak the B so that the bottom loop is larger and makes the B look less like a P? also try a version with the BW inside the circle slightly larger, maybe even overlapping the circle a little bit? thanks
      |--| check the entry #44 from entry #38. overlapping the circle even a little bit has already grab that idea to other designers and it makes me violating the rules on dc if i do that.thank you. all the best.