Icarus and Co.

It was a pretty great experience. The web experience could use some fixing - i had no idea i had to write this testimonial - i thought the contest was over.

$475 paid

612 custom designs

123 pre-qualified designers.

Learn more about Logo Design Contest

Winning design #19 by fransiskusalex12, Logo Design for Icarus and Co.  Contest
Gold Medal

designed by fransiskusalex12

Project description

We are an up and coming jewelry company looking for a fresh new look. 


Our style is modern, fierce, edgy, fashion-forward, a lil glam-rock. We like to use natural materials - raw, uncut or unusually cut gems, silver, gold, brass, wood.

www.icarusandco.com

Our brand is named after the grecian adventurer, Icarus who flew too close to the sun and plunged into the ocean. That's how we like to live our lives. We take big risks, we sometimes fail, but we go on a great adventure and have an awesome time. 

We've always used either the image of Icarus falling or a feather in our logo. I'd like to find a more stylize or abstract way to represent this. I would potentially be open to eliminating this from the logo all together. But I'm hoping that the logo could have a some sort of symbol or short hand way to represent it that could be stamped into our metal jewelry itself.

UPDATE: So far we have not seen any logos that are quite right for us, on the whole they are too corporate or 'safe':
  • We don't like the use of a diamond or feather in the logo - too common
  • For typeface, we like a sever, modern, and unusual - no cursive or frills or embellishments
  • We really like a rough woodblock style

Read full brief

Comments

  • rAn
    simple, clean and easy to use #598
  • Your rating is greatly appreciated. Thanks #558
  • icarus felling shape .. #543
  • CKS
    Hello there, i hope get your feedback about my proposal.
    Cheers.
    Erick #542
  • Hi @icarus1, it's my design, any opinion for it? Your suggestion will be helpful. Thank you. Fiandra #536
  • Hi,I hope you will like it. #528
  • #507, tried something different. Please feedback, thank you
  • About #502, @first
    Hi CH,
    Introducing the new version of # 502. Try to fulfill all your wishes, but to judge you. Thank you!
  • this original design, please feedback, thanks #475
  • feedback please #472
  • i hope you like it
    thanks,
    udin #450
  • New Look Here #449
  • Hello!
    hope everything is good there
    here is my idea for you
    please feel free to feedback me

    Best Regards #448
  • logo like diamond ring, #447
  • UPDATE: So far we have not seen any logos that are quite right for us, on the whole they are too corporate or 'safe' and don't seem to be young or cool enough. Some guidelines for a hopeful winner:
    - We don't like the use of a diamond or feather in the logo - too common
    - For typeface, we like a sever, modern, and unusual - no cursive or frills or embellishments
    - We really like a rough woodblock style
    • @icarus1 hello, I read that you said that a feather and diamond is too common, but your top rated designs looks too like any other generical design. I thought that you was looking something original, please tell me any new idea that you have in mind. KIND REGARDS [ JOBZ ]

  • icarus & co. logo concept #395 #396 #402 #403 Any changes i'll happily update.
  • ICO is an icon of Icarus & Co. #383
  • Look forward to your feedback. #377
  • Look forward to you feedback. Thank you. #373
  • Hi, I created a feather with a modern and minimalist look and I used a font to make it simple but in the same time with a strong image for the logo.
    Hope you like. #351