NEW LOGO: Clever Campus

What a great competition! We had more than 1.000 concepts. Eshtiyak did a great job and put a massive effort in different versions. When you open a contest I would always invite Eshiyak… Great work, see you the next time

kpiek

$475 paid

1092 custom designs

199pre-qualified designers

Learn more about Logo Design Contest

Winning design #929 by eshtiyak, Logo Design for NEW LOGO: Clever Campus Contest
Gold Medal

designed by eshtiyak

Project description

Hello Designer,

We are a marketing agency in the Netherlands. Our talent is that we are a fact based and data driven agency. We have all kind of specialties in email marketing / automation, media buying, data (analysing & dashboards) and webshop exploitation.

 

Our current website is: https://www.cleverstrategy.nl/en/

Here is our story to tell: https://www.cleverstrategy.nl/en/our-vision/

On the Dutch website you find the most actual visual identity https://www.cleverstrategy.nl/

 

In 2020 we will start with an extra initiative, Clever Campus. We will invest in a new campus so we can organize marketing events for marketeers. We will develop talk sessions (1 hour) related on fact based marketing. The first sessions will be about:

-          Email trends and conversion optimization

-          Customer data platform, where do I start

-          Principle of persuasion tactics (Cialdini) in combination with online tooling

-          Fact based marketing in seven steps

-          Voice in media buying, where do I start

-          Etc.

We have already build a Clever Campus website, see https://clevercampus.nl/

 

We will provide these sessions for the following reasons:

-          For personal development for our team;

-          For a employers branding perspective. For future colleagues;

-          For branding / activation perspective;

-          For new business to attract new leads;

-          For a social goal, to give away knowledge, to let other marketers learn faster, so we can avoid marketing spoiling. This is without a profit goal.

 

We will build a new marketing community. After every session we will always end with a drink. With a beer we will facilitate al after drink for like-minded marketeers. This is a special element to inspire each other with a pleasant social.

 

Enclosed you find the impressions of our architect. The campus has following elements:

-          College room with a grandstand;

-          Library, with a reading table for small group sessions. Also with a book closet;

-          Small Fitness/sport room for the clever strategy team.

 

For the “Clever Campus’ we need a new logo. It needs to be connected to Clever Strategy. Clever Strategy is quite serious, but for the Clever Campus we need a logo which has more attraction. Maybe we can develop something in the same colours of Clever Strategy, so somebody understand that the organizations are in one family.

 

For the campus we need a more attractive and maybe funny logo. We need a logo which is sympathetic / friendly and funny. So people won’t forget the logo after seeing the logo for the first time. We think more like logo’s in line with a baseball team / or American campus. The logo needs to be ready for caps, hoodies and t-shirts. We are looking for a coolness factor. So people want to wear our merchandise, because you are cool when you visit a session of Clever Campus.

 

So we don’t want:

-          Traditional campus with books, pens, calculators etc.;

-          College, because we only give inspirations and no certificates;

-          Old fashion emblem like an university or campus.

 

What we are:

-          Modern;

-          Social;

-          Sympathetic.


Please use our Pay-Off: Makes you smarter

 

Design elements:

-          Not more than two/ max. three colors, preferably the same colors as Clever Strategy but you are free to choose otherwise

-          Choose a modern font, at least NO serif font.

-          We prefer a flat, though creative, vector based style for the Clever Campus logo

-          Think out of the box, no obvious visuals like a typical university brand or whatsoever. You are free to use all your creativity but please no dime a dozen.

-          Feel free if you would like to use a brand-logo together with an emblem or mascot for the merchandise.

 

We like simple creative logo’s where you see the point of views, for example see:

https://dribbble.com/shots/3624185-Gorillove?ref=cleverlogos`for inspiration where you see a heart and a gorilla.

 

Enclosed you find our:

-          Clever Strategy logo;

-          Visual identity Clever Strategy with an arrow.

 

In conclusion:

We are looking for a brilliant cool logo for our Clever Campus. A logo you will never forget after seeing it for the first time and gives you a smile on your face. The logo must be merchandize proof for caps, hoodies, notepads, etc. Nice to have is when the logo has more point of views. 

Read full brief

Comments

  • hi sir, how about this? different from the previous design, with eyes looking sideways and there is a glass effect on his glasses. #1088
  • hai sir, how about this? #1082
  • About #1074, @bunk Please review and Ask if any change is require.
  • Hai, glad to join your contest ... #1068
  • another add on design #1064
  • I change the colours and little bit details also in name :) hope u like it #1059
  • please check my design thank you #1058
  • please check my design thank you #1057
  • I hope you will like my design, if anyway you dont like some or you want to change, I can revise it for you, this is my idea for your logo, thankyou so much :) i really admire your company, so i address your company logo to my design and hope this will market your company #1055
    • @coenoy @kpiek hope you like this,

  • CLEVER CAMPUS LOGO #1054
  • CLEVER CAMPUS LOGO #1051
  • CLEVER CAMPUS LOGO #1048
  • I hope you will like my design, if anyway you dont like some or you want to change, I can revise it for you, this is my idea for your logo, thankyou so much :) #1044
    • @coenoy I used all the colours you want but make it gladient for more relaxing texture

    • @coenoy and I do it same with your other logo the arrow so it markets your company

  • I hope you will like my design, if anyway you dont like some or you want to change, I can revise it for you, this is my idea for your logo, thankyou so much :) #1041
  • baby penguin campus graduation icon, please check and give your input. thank you #1037
  • baby penguin campus graduation icon, please check and give your input. thank you #1035
  • @kpiek the owl holding a thick book, using glasses, he is studying seriously but still looks cute and adorable #1034
  • baby penguin campus graduation icon, please check and give your input. thank you #1033
  • penguin campus graduation icon, please check and give your input. thank you #1031
  • The file is ready in any format (including vector). Any changes you need will be done. Your feedback is much appreciated. Thank you. #1026