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Loved the creativity that came from this group of designers! The winning design took the brief into consideration, the goals and core message of our company and came up with a simple, elegant and multi-functional logo.
85 custom designs
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designed by operhal
Luxurious and modern, TruFusion Yoga is the next evolution of yoga and fitness offering four studios in one. It is a new concept in yoga studios that offers fitness classes such as Kettlebell, TRX and Pilates as well as different styles of traditional and hot yoga all in one place. There is a core of yoga throughout all classes but it varies based on the goal of the class thus it being a yoga studio above all else while being completely unique to existing yoga studios. There will be four rooms; three heated and one non-heated. The TRX room (heated) will be the largest in the world offering more than 50 TRX straps. The second and third heated rooms will be for hot Pilates, Kettlebell and yoga. The fourth room will be non-heated and offer traditional yoga such as Ashtanga and other variety of classes like Barre yoga, salsa/dance fitness class, kids yoga, etc. The creators named it "TruFusion Yoga" because we want to offer cross training in various disciplines, getting better results quicker, promoting both peace of mind and fit of body. We welcome all styles and all disciplines, thus we are a "fusion" of fitness and yoga, heated and traditional styles. Building bridges between the three worlds of fitness, hot yoga and traditional yoga, which have typically been isolated into their own groups/studios/gyms, thus a fusion of all things for everyone in the hopes of creating a sanctuary for boundless wellness. We like this yoga posture because it is a modern/fusion spin on the traditional scorpion yoga pose (again, an evolution of the traditional and familiar): http://wellnessfrominside.typepad.com/.a/6a010536dcacac970b0147e209fb40970b-320wi You can use the silhouette if you like, but it isn't necessary. Since we are talking about a merging of disciplines and styles, we like the idea of a storm, or melting pot. We are drawn to this image by Salvador Dali because of the merging of the clouds and colors representing a melting pot or "the perfect storm" - again, colliding of different disciplines. http://www.oilpaintingreproductions.us/images/artist/Archaeological%20Reminiscence%20of%20Millets%20Angelus%20by%20Salvador%20Dali.jpg The colors selected as part of the package are ok, but we really like the colors of this Dali image or a beach or desert sunset. Gold/bronze, deep/rich blues. Our industry, although sports and recreation is selected as part of the package, is really all about wellness and service. We want to give a healthy lifestyle to as many people as possible in a luxurious environment. Our price point will be low but our standard of service and the excellence of our classes/teachers/facilities will be among the best in the business.