Airline company logo
Posted 30 April 2009 - 08:24 PM
try to come up with something that is simple but having some sort of concept. Pull everything tight together cause once you put it on a tail, or a business card small details will not be seen
oh yeah - that reminds me. The way the logo is right now, it's using a HUGE amount of space but jat is only a small amount of that area. Definitely needs to be pulled in more.
Posted 30 April 2009 - 09:27 PM
Shrunk the globe, played a bit with the placement.
Tried the logo on b-card, it is quite visible.
Lastly, I'm not too sure about changing fonts. Old logo has been around for some time and I want something to connect old an new design.
Now, first of all, I'd like to thank everyone who took their time to comment on the logos. I was too stuck up with the idea of what the company does instead of how it does it. Which brings me to the question-when you look at the logo, what do cogs in your head tell you about the company?
Posted 30 April 2009 - 09:36 PM
Which brings me to the question-when you look at the logo, what do cogs in your head tell you about the company?
this is nice. I think it looks current, but not too trendy. It would also work well flat/no gradients. I think the abstract wings and the globe reinforce the air travel part - the minimalism hits upon the future/progress points and the way the wings go in - like it's hugging the globe - say safety.
The type could still use some attention, though. Maybe playa round with some different san serifs. Also - the kerning isn't consistent. If you tighten it up (kern each letter - don't just track it tight) it will give you a stronger, solid feel.
It's almost there, in my opinion.
Posted 25 May 2009 - 05:14 PM
Hope that helps !
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