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Sportsfreunde

heart logo sports

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#1 Electra

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Posted 20 February 2014 - 11:58 PM

Attached File  132fd2d3314d8fb1a186a60596de87fc.png   6.37KB   43 downloads

Sportsfreunde is a local startup for sports-interested and healthy minded people who want to stay fit but without the hassle and cliches of fitness-studios and sportsclubs.

Edited by Electra, 21 February 2014 - 12:08 AM.


#2 Electra

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Posted 21 February 2014 - 12:00 AM

Attached File  a94ace895f4f11a83914a4a4dc066423.png   10.94KB   35 downloads

Full logo

#3 Electra

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Posted 21 February 2014 - 12:01 AM

Attached File  351333383c511ac8aad8cbfa963a015d.jpg   29.73KB   50 downloads

Process & Design

#4 Electra

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Posted 22 February 2014 - 04:42 PM

Just to add more information:
Sportsfreunde is a local startup for sports-interested and healthy minded people who want to stay fit but without the hassle and cliches of fitness-studios and sportsclubs. It offers a client- and fun-centered approach to fitness from sports over nutrition and local culture. Mixing up classic sportstyles with modern action- & funsports for open-minded people.

#5 Electra

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Posted 22 February 2014 - 04:44 PM

Designer: Daniel Schroermeyer

Client: Sportsfreunde Bochum
Agency: University of applied sciences and Arts Dortmund (Diploma)
Brief: Create an identity and Brand communication materials
Deliverables: Logo, Basic Brand Guidelines, Collateral, Communication
Fields: Concept, Art Direction, Design, Photography, Print supervision
Duration: 12 Weeks

#6 packman81

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Posted 02 May 2014 - 04:45 AM

Nice. Like seeing your process

#7 Electra

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Posted 02 May 2014 - 03:32 PM

Thanks but it's not my design, Daniel Schroermeyer is the designer of this logo.

#8 Electra

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Posted 02 May 2014 - 03:33 PM

I thought it would be interesting for people to see how simple sketches lead to a nice design.

#9 Vennie0205

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Posted 03 May 2014 - 10:05 AM

I like it. Simple and meaningful. Thanks for sharing.:)

#10 egner

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Posted 11 July 2014 - 08:14 AM

Very creative.

#11 Anastasiia

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Posted 31 July 2014 - 05:30 PM

Great work! I'm agree, that sketches are very important in all graphic design spheres, especially in logo design. Awesome!

#12 beachman

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Posted 08 August 2014 - 07:13 PM

Perfect.
This is amazing idea.

#13 fokp

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Posted 23 August 2014 - 12:22 PM

inscription is not very readable on icon





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