Paradigm Governance Partners LLP

Contest Holder: nruddick






Expired left

Project description

We are new and do not have an existing brand.  

Our business is providing governance to hedge funds and other investment funds.  Target audience is mainly successful US/UK hedge fund/investment managers and their senior employees.  We also have important relationships with law firms that might recommend us to their hedge fund clients.

Our logo needs to impart trust, intelligence, conversation, "safe pair of hands", reliability, seriousness.

We will use the logo on business cards and a website, perhaps linked in pages.

Our thoughts on what will work:
  • serious, conservative but sharp look
  • logo/design element + woodmark preferred
  • logo element can be based on our name or initials but could also be generic
  • we'd like the option of including the legal ending 'LLP' in the logo/woodmark, or not (will decide after seeing designs)

What we don't like:
  • goofy, harsh, too 'tech-y'
  • flashy colours like bright orange/yellow
  • common recognizable fonts like those that come with Windows
  • casual look

With the attachments, in the Paradigm Logo Concepts #3, the first one is the current preference, including the colour scheme.  Colours shown #25cccff, 0e4180, f4fcff, are not exact, just examples ~ deep navy and a turquoise blue with white.

Read full brief


  • My proposal design 04 #450
  • My proposal design 03 #449
  • Paradigm Governance Partners LLP is the firm that providing governance to hedge funds and other investment funds.

    The logo form is inspired by the new mark, which weaves three forms together resembles an abstract "P", "G" and "B."

    The mark is woven from three folded loops, suggesting strength and unity, good traits for the firm that has a business for providing governance to hedge funds and other investment funds. (The definition of Paradigm Governance Partners is “combine or unite to form one organization or structure.”) The shape functions both as a monogram—it updates an existing “PGP” configuration—and a memorable symbol that graphically illustrates the investment funds emphasis on community and working together.

    I am using blue color to represent optimist, modern, balance.

    Thank you,
    Panji #422
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  • please check! #409
  • Please check my design shipment right at 00:00 2018 hopefully be the momentum, thank you #404
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  • please check #349
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  • My proposal design 02 #346
  • How about this ? #335
  • please #329
  • hello dear CH please feedback on my entry #314..thank you !
  • Dear Sir,
    I hope you like my work. Please let me know if you need any changes. Thanks. #307
  • i hope you are satisfied. thank you :-) #301
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  • how d you think? #292
  • paradigm #289
  • please guide me thank you #288