SYMBOL: You can find our current logo on our website YogaDesires.com... that logo was designed by my brother and we have full rights if you would like to create your own version of that logo or start from scratch we are open to all ideas and love creativity. The current logo blends the AUM "OM" symbol with the Y & D in our name. It was put together quickly one night and something is just not "it" about it. If you are going to use the OM symbol please use your own abstract interpretation of the symbol using the "Y" & "D" from our name.
OTHER SYMBOLS that might work: wisdom tree, person sitting in calming position meditating (arms down... remember we are where people come for peace in their hectic lives), cherry blossoms, yen/yang, etc. but make sure it has a custom unique feel that can stand alone & be recognized as our company logo without our name next to it.
DO NOT USE: people in yoga poses, it's not our focus or direction so it's misleading in what we do. AND try to stay away from pink & purple combinations with the colors :) (appealing to corporations, men & women)
COLOR: We are open to color options... prefer only one color or a blend of different shades of the same color. Remember if you use gradient or transparent effects you must submit two entires (one for professional printer & one for web) I like blue, but again open to options and creativity. Leaning toward darker crisp colors that stand out from a distance on posters and signs.
OUR MESSAGE: We want to convey clean, elegance, luxury, simplicity, peace, calm, helping to remove chaos from stressful lives
PLEASE NO TAGLINES WITH THE LOGO, what we do means different things to different people and would prefer to prevent from filling in those blanks. :)
FORMATS: We will be requesting each of these formats JPG, PNG (transparent background), PDF, & EPS formats. Ability to be blown up and printed to full outdoor poster size without losing quality.
ADDITIONAL VERSIONS WILL BE REQUESTED:
-If you create a logo that stands on its own unique without our company's full name then we will want versions of each format with our full name & without)
-If your logo colors will not look exactly the same in print media we will request one for web & one specifically to look it's best in print. See entry #315 for example
YOUR CREDIT: We emailed DesignContest to make sure we could and have permission to add "Logo designed by [YOUR USER NAME] through designcontest.com" to the footer of all of the pages of our website. We estimate exposure to over 1,000,000 people this spring/summer through our whole campaign and do wish success to everyone surrounding us :)
HAVE FUN… looking for creativity, one of a kind, let your creative side come out even if it’s nothing like what we are requesting, go with your gut & we’ll provide as much feedback as possible to help blend the visions together as best we can. ☺