As graphic design sources such as Veer start promoting their line of summer photography for use in your seasonal works, consider using your own creative ingeniousness to shoot your own pictures. Successfully doing this will keep your work entirely unduplicated by any other designer, as well as keep your money in your wallet. While there is definitely no “set rules” to creating a useful, multi-purpose set of summer photographs to work with, here are several useful suggestions that can guide your photo shoot towards a professional direction.



  1. Keep it bright: In general, most “summery-feeling” graphic collections tend to have overall bright, light themes. Natural lighting will be your friend for successfully achieving this, with a special focus on the use of reflectors (as a means to bounce the light around, instead of allowing it to create unwanted shadows). In your editing jobs, work to maintain the bright, ethereal lighting jobs in al your photographs; this will keep your set upbeat and uniform in design. If you desire, increase the luminance in your photographs to create a softer appearance to some photographs.

  3. Keep it cheerful: Summertime is typically seen as a fun, cheerful time of the year. Make sure that your models are all smiling and laughing in your photographs, as this will ensure that you create a useful set of graphics. Any photographs where the main subject is not smiling or laughing should contain them doing a specific action, such as blowing a bubble or dandelion, or holding a fishing rod.

  5. Keep it outdoors: Whatever you do, wherever you live, take your summer photograph collections outdoors. Even if you reside in a region where the weather is not actually the stereotypical summer temperatures of 80o+, try to shoot your summer photos outside. Summertime is associated with playtimes at the beach, swimming in the river, boating on the lake, picking berries, or enjoying a BBQ on the patio—all outdoor activities. Keep this in mind when creating the scenes for your summer photography shoot, as photographs depicting such activities will generally be the most practical for use in summertime graphics.

  7. Keep it consistent: While this doesn’t mean you can only do one summer photo shoot with one theme throughout the entire shoot, it does mean that you should take at least 20 quality, useful photographs per theme at each shoot. Doing so will increase the flexibility of your summer photo gallery in its purpose in your greater graphic design scheme, as well as increase the possible use of photos from that same set in future summer seasons.