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HP is rebranding to an orb design.* They removed the rounded rectangle on the back and update it with 3d web2.0 design of the logo. However I find it less powerfull then the ol logo. They could had just added the 3d look and shine to the old logo. Also the globe have a odd [...]
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Results 1 to 11 of 11
Thread: Rebranding HP
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09-03-2008, 09:01 PM #1Elite Designer
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Rebranding HP
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09-04-2008, 04:08 AM #2The founder
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I prefer the old clean look. The sphere may look trendy, but I guarantee you that in 3 years it will look old and will require another redesign.
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09-04-2008, 01:35 PM #3Banned
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yeah they should of just fixed up the old one a bit...
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09-05-2008, 08:42 AM #4Apprentice Designer
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It looks like they're wearing it with the new design trend, it doesn't look like a rebrandign but dressed logo just for the occasion.
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01-15-2009, 07:08 AM #5Junior Member
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I absolutely agree with resurepus
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01-15-2009, 07:47 AM #6Elite Designer
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I think the NEW logo looks dated, the old one is WAY better.
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01-15-2009, 08:02 AM #7Junior Member
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HP.
The logo looks like a car brand now.
A strong font should be way more affective for a brand like this.
No-nonsens, no globe, no need for anything to keep the H and P together.
They act like the branding name isn't good enough, "it needs something more"..
No! it needs something less!
too bad.
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01-18-2009, 10:56 PM #8Apprentice Designer
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I'm going to have to agree with everyone else on this one, the old one was much better. I don't like the look of the new one at all, just doesn't appeal to me and it's not professional enough for such a big corporation.
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01-19-2009, 02:15 AM #9Guru
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What is happening to companies today? First was pepsi, then now HP. I'm wondering whose next.
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11-16-2009, 09:27 PM #10Apprentice Designer
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The new logo can still work (to much extent) if they are to put the hp globe in a light-colored (grey-white?) rectangular enclosure with rounded-corners. I think.
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12-17-2009, 11:45 AM #11Junior Member
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I would have to agree with the group on this one. The old one was much more timeless and unique. Just a simple refresh would have been fine - although not required. This one is too trendy - soon to be outdated
Last edited by Brewman2010; 12-17-2009 at 11:49 AM.
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