Imagine that the ad world has only perfect designs. Perfect logos clearly representing company activity and advantages… Aesthetic and ergonomic packaging… Poster or magazine ad that doesn’t cause irritation.
Color is one of the most important and influential branding tools available to you. It can set the mood for your company’s website, logo and brand. Color Emotion Guide infographic Color can help you connect with customers or cause them to turn away. And it is all based...
Don’t believe what anybody tells you: The world of graphic design is not controlled by guys like us, who lock themselves away for hours and crank out “art-school†designs for a living. No, the real jungle is out there in the world, usually in the realm of advertising. In...
If you’ve been in the business long enough, you’ll have experienced at least one design project decline. We’re not just talking about a project that looks like it might be in danger of slowing down, but one that’s arse-over-head and looking for something to hold on to. Perhaps you’ve...