Color is just one of many tools that can identify your brand. It can be from the use of a single consistent hue, or a scheme of multiple colors. But most of the brands with strong color ties are those that use one dominant color. In this case study,...
Does your business have a mascot? It’s actually a pretty popular concept. Mascot logos can be among some of the most memorable out there. Some of the most popular mascots include animals, human characters and robots. Most mascot-style logos work in one of two ways – with an actual...
Sometimes the hardest part of working on a design project can be communication. The designer and client may not always speak the same language or may have different ideas about how a project should look or work. So how can you get along? As a veteran designer, I’ve compiled...
Sometimes the most overwhelming part about hosting a contest can be choosing a winner from all the great entries. But there are a few steps you, as a contest holder, can take to help make selecting a winner – and the perfect design – a little easier.
Working together can be one of the best, or most frustrating, parts of the process for business owners and creatives. Designers often have a thought process that is unlike that of the people they are working with to complete a project. While communication is key, there is often a...