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Essential Building Blocks for Branding Your Business

Building your brand should trigger an emotional response from consumers. A positive emotional response at all costs because your brand is about a promise – delivering a product they can trust. What influences this response? Yes, it is words but also the powerful design; colors, shapes, complexity and simplicity...

GUIDE TO MOBILE MARKETING: 7 CHEATSHEETS & INFOGRAPHICS YOU CAN’T IGNORE

 Nowadays mobile apps market is getting more and more  bigger and wider.  Here are some facts that may drive you to start using mobile apps:

4 USEFUL INFOGRAPHICS FOR STRONG BRANDING

 Branding has become first and main strategy for each respective company. Both small and big businesses are constantly seeking for new ways of making customers want to follow brand online using effective social network marketing. We’d like to share with you infographics which give you the answers to the questions about...

10 LOGO REDESIGN FAILURES TO LEARN FROM

Logo redesign means a change or a modification of an existing logo in accordance with the new needs. A must-follow rule for a logo redesign is to keep the brand recognisable, almost identical. Redesign is a rebranding strategy.

Case Studies: Great Use of Color in Branding

Color is just one of many tools that can identify your brand. It can be from the use of a single consistent hue, or a scheme of multiple colors. But most of the brands with strong color ties are those that use one dominant color. In this case study,...

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